F1 Miami GP Sights

F1 Miami Grand Prix - Fan Experience Concept

Motorsports in Miami! What an exciting opportunity to meld two worlds with so much flavor and energy. That was our brief as we imagined what we might see at the F1 Miami Grand Prix. For this concept, we focused on visualizing the magnitude of the moment at the very touch-points a fan might find themselves in and leaning into the dynamics of luxury.